I read a post on Active Rain today about handling multiple offers. The author was bemoaning the practice many buyers’ agents have of asking if there are multiple offers. His argument is and I quote, “Whether or not we have multiple offers is none of your business!” The rationale being that he works for the… Continue Reading »
Marketers devote countless hours and gobs of money to the continual improvement of their marketing messages. In 2012, it is projected that nearly $530 billion will be spent on marketing campaigns worldwide. The standard advice that you will hear from coaches, trainers, and experienced marketers is to focus on a particular demographic or niche, but… Continue Reading »
“Leads, Listings, Leverage,” “Lead generation, capture, follow-up, and conversion”, leads, Leads, LEADS! What, pray tell, IS a lead, how do you know when you have one, and what on earth do you do with it when you do? On the surface it seems like such an easy question, but if you ask fifty agents that… Continue Reading »
What’s the point of doing anything if you aren’t going to give it all you’ve got and make it a success? Agents often get caught up in the minutia of daily routines and never gain the momentum to reach their goals. Melinda Arreaga shares the key to finding success in any pursuit and sums it… Continue Reading »
People connect with people on Facebook to get to know the “real” you. When someone sends you a friend request it’s like they are knocking at your front door to come into your home. This person is interested in getting to know you better or to staying connected with you. As a Facebook friend (or… Continue Reading »
